CHET GULLAND

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The reason why I would do that is if we became the network of Facebook or the network of Google, we’d achieve that dream of mine overnight of being the next CNN and the next ESPN and the next MTV with the largest audience in the world. And it would be hard to say no to that not because of the money but because of the f***ing cultural impact you would have. At this point I don’t give a shit about money. Once you have a certain amount of money, it ceases to be an issue. I’d rather put my cultural imprint on the fabric of life. After money, all you want is immortality.
I learned that money can be a lot of things. It can be something
that is hoarded, fought over, protected, stolen and withheld. Or
it can be like an energy, fueled by the desire, will, creative
interest, need to laugh, of large groups of people. And it can be
shuffled and pushed around and pooled together to fuel a common
interest, jokes about garbage, penises and parenthood.
Louis CK

timnolan:

Berg London kills it again. Little Printer.

Love this

benjaminpalmer:

I was thinking today about a piece of technology that makes Daphne Oram’s graphic synthesizer from 1957, a centrepiece of the Science Museum’s new show, look quite conservative. It’s called the Telharmonium. It was built by a man called Thaddeus Cahill in 1906. He built three versions and the…

Would you guys still talk to me if I wore this bracelet?

Memories: Me dancing in Virtual Cake Shop in MTV’s Virtual LES in 2007. 

Siri calendar fail

At any given moment, there are 850,000 Americans inside a Walmart store. Something weird is bound to happen.

Beautiful day to go to the Fuck Yeah Fest in LA. 

Grunge retrospection is the music media’s and record industry’s own nostalgia for the heyday of the rock monoculture.
Sunday night’s Video Music Awards, though, were something different — not theatrics as a way of communicating some new vision of pop, but the reduction of pop to playfully dressing up in other people’s visions. It was less like a collision or symbiosis between theater and music, and more like a warning: The dress-up and drama could swallow that balance whole. To the point where pop stars, instead of inventing styles and aesthetics and bravely showing them to the world on TV, are just putting strange things on their heads and doing the kind of variety-show theatrics that audiences have to build back together into something meaningful.

david:

Quoting Steve Jobs

This is the one steve jobs related post I will make. Thanks.

theeconomist:

Daily chart: HBO shows, 1997 - 2011. Betting on quality has made HBO a lot of money. But it now faces more intense and innovative competition. Our briefing asks if it’s time for another gamble.

Profile

Executive Director of Strategy at The Barbarian Group
Marketing and Advertising | Greater New York City Area, US

Summary

Canadian/American living in Brooklyn.
Experienced on both client and agency side.
Worked extensively with culture brands like Converse and Puma.
Currently establishing a digital centric approach to brand planning at The Barbarian Group.
Specialties: Brand / digital / media / business strategy.

Experience

  • Dec 2010 - Present
    Executive Director of Strategy / The Barbarian Group
    Lead the planning group covering all accounts including GE, Samsung, Google, Quaker.
  • Jan 2009 - Dec 2010
    Strategy Director / Droga5
    Lead brand planner on Puma global AOR and Rhapsody / Unilever / Seven45Studios / New Business.

    2011 4A's Jay Chiat Strategy Awards Grand Prix winner for Puma Social.
  • Aug 2007 - Jan 2009
    Senior Strategist / Anomaly
    Lead digital strategy on Converse, Virgin America, LimeWire, and several Coca-Cola clients.
  • Apr 2006 - Aug 2007
    Senior Strategist, Youth & Mobile / Next Great Thing
    Doing some of the early social media and mobile marketing for Cingular/AT&T, Motorola, Capcom and others. Advised the agency globally on emerging communications and youth insight.
  • Aug 2002 - Aug 2006
    Marketing Manager / Sierra Designs
    Managed all aspects of marketing a mid-sized sports apparel and equipment brand in Canada - everything from product line naming and pricing to hangtags to web sites.

Education

  • 1999 - 2002
    University of Toronto - University College
    BA in Economics

Additional Information

Honors:
- Cannes Grand Prix for Film Craft: Puma After Hours Athlete - Cannes Gold Lion for Film Campaign: Puma Hardchorus (Strategist) - Gold Effie 2009 for Media Idea: Converse Domaination (Co-Creator) - Bronze Jay Chiat Planning Award: Converse Domaination

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  • I'm hanging out in LA for 5 days!
    5 months ago
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    12 months ago
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    14 months ago
  • Anybody want 2 tix for Stars at MHWB this friday? I can't go anymore. Selling at cost.
    20 months ago

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Director of Strategy  / The Barbarian Group / Email

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